Mega Donkey ROI dashboard showing campaign ROI, attributed revenue over time, creator-level performance, and verified post URLs
Influencer ROI tracking for Australian brands

Measure influencer marketing ROI without chasing screenshots.

Run TikTok and Instagram influencer campaigns with fixed creator costs, verified post delivery, live engagement data, and Shopify revenue attribution — so you can see which creators worked, what they cost, and what to do next.

Create free brand account

No credit card · 15-day free trial · Verified Australian creators · Escrow-protected payments

  • Fixed creator rates
  • Verified post URLs
  • Live campaign metrics
  • Shopify revenue by creator
  • One-click ROI report
The Problem

Influencer marketing is not hard to spend money on. It is hard to prove.

The campaign goes live. The posts look fine. But are they really?

The problem isn’t that influencer marketing doesn’t work. The problem is that most campaigns are built on numbers nobody can verify.

01 /04

Spend is unclear

Creator rates vary wildly. One influencer charges $200, while another charges $2,000. The secret you don’t know — most influencers have no idea what they should charge for a post, and tend to either guess or else base their fee on how much money they think you have. Large brand, large price!

02 /04

Audience quality is assumed

Follower count is easy to fake. Engagement can be inflated. Pods, bots, low-quality audiences, and inactive followers can make a creator look better than they are. If you’re not screening influencers before you spend, your ROI is already broken.

03 /04

Delivery is a trust exercise

A creator says they posted. Now what? You keep checking back every day and keep pestering the influencer for a screenshot of the results? Influencers want their payment now — you want to track the results over time without sending reminders.

04 /04

Performance is scattered

The influencer sent you a screenshot of results somewhere in your email. Sales are mixed in with all your other sales. Your notes are in a Google doc, and you’re using a spreadsheet to try and keep it all together.

Mega Donkey fixes the part of influencer ROI that usually breaks first: the inputs.

The Reframe

ROI is simple. The inputs are not.

To calculate influencer ROI properly, you need four things to be true.

You need to know what you spent. You need to know the creator was real. You need to know the post actually went live. You need to know what happened after it did.

Mega Donkey makes those inputs visible before, during, and after every campaign.

01 Cost
Usually
Negotiated in DMs, inconsistent, hard to compare
Mega Donkey
Fixed creator rates locked into the campaign brief
02 Creator quality
Usually
Judged manually from follower count and vibe
Mega Donkey
AI-assisted screening for follower authenticity and engagement quality
03 Delivery
Usually
Screenshots, manual checking, trust
Mega Donkey
Verified live post URLs and escrow-protected payments
04 Performance
Usually
Scattered across screenshots and spreadsheets
Mega Donkey
Live post metrics, verified Insights data, and per-creator reporting
05 Revenue
Usually
Shared codes or no creator-level breakdown
Mega Donkey
Per-creator attribution via Shopify discount codes and trackable links

You are not guessing whether the campaign worked. You are looking at the numbers that prove it.

Same Budget. Two Outcomes.

Same $5,000. Two very different conversations with finance.

It is not just about how many posts you get. It is about whether you can explain what happened after the money left your account.

The old way

$5,000 buys a handful of posts and a week of manual reporting.

Five creators. Five different rates. A few screenshots. A shared discount code. A spreadsheet someone has to update by hand.

What you can usually say afterwards

How much did we spend?
"Some wanted more than others."
Did everyone post?
"Mostly. I need to check again."
Were the creators real?
"They looked good when we reviewed them."
What was the reach?
"We have screenshots from some creators."
Who performed best?
"Probably the creator with the strongest engagement."
Which creator drove sales?
"We used one shared code, so we cannot really tell."
What should we do next?
"We need to manually review the campaign."

Bottom line: the campaign may have worked. You just cannot prove it cleanly.

Our way
The Mega Donkey way

$5,000 buys fixed-rate creator posts, verified delivery, and a report you can send.

Run a fixed-budget micro-influencer campaign with verified Australian creators. Creators apply. You approve the right fit. Payment is held in escrow. Posts are verified. Metrics are tracked. Revenue is attributed back to the creator who drove it.

What you can say afterwards

How much did we spend?
"Fixed rate, no negotiations!"
Did everyone post?
"Yes. Here are the verified post URLs."
Were the creators real?
"They were screened before approval."
What was the reach?
"Here is the verified campaign reach."
Who performed best?
"Here is the ranked creator table."
Which creator drove sales?
"Here is the per-creator revenue breakdown."
What should we do next?
"Rebook the winners. Cut the underperformers."

Bottom line: same budget. Same channel. One campaign ends with a story. The other ends with a decision.

Illustrative example. Real campaign outcomes depend on brief, creators, and category — Mega Donkey does not guarantee specific reach, engagement, revenue, or ROI multiples.

The Solution

The Mega Donkey ROI stack.

Intelligence is inbuilt into our platform, not a bolt-on. From influencer sourcing, to contracts, shipping, content review, and payments - everything flows with a few simple clicks.

Lock the cost before creators apply

No mystery rates. No awkward negotiation. No hidden markups.

Create a campaign, set the creator payment, define the deliverables, and let verified creators apply. You know the campaign economics before you approve a single creator.

What this solves

You cannot calculate ROI if the "investment" side of the equation keeps moving.

  • Fixed campaign rates
  • Budget control
  • Creator applications
  • No agency markup
  • Campaign-level spend tracking

Verify the creator before you spend

Follower count is not enough.

Mega Donkey helps screen creators for authenticity, engagement quality, and campaign fit before they are approved. You can review creator profiles, performance signals, and brand suitability before committing budget.

What this solves

You stop paying for fake reach, low-quality audiences, or creators who look good but cannot deliver.

  • Verified Australian creators
  • AI-assisted creator screening
  • Follower authenticity checks
  • Engagement quality signals
  • Brand safety review

Verify the post before payment is released

No post, no payment.

Creator payments are held in escrow and released only when the agreed content is approved and posted. Mega Donkey verifies live post URLs so your campaign report is based on actual delivery, not promises.

What this solves

You are not chasing creators after the campaign or paying for content that disappeared.

  • Escrow-protected payments
  • Post approval workflow
  • Verified live URLs
  • Creator deliverable tracking
  • One dashboard for campaign status

Track performance while the campaign is live

Stop waiting until the end of the campaign to find out what happened.

Mega Donkey tracks live post performance so you can see creator-level engagement while the campaign is running. Final Insights data is captured into the campaign report, giving you a cleaner view of reach, engagement, cost per engagement, and top performers.

What this solves

You can see momentum while the content is still live, not after the opportunity to act has passed.

  • Live campaign metrics
  • Creator-level performance
  • Engagement tracking
  • Verified Insights data
  • Cost per engagement
  • CPM reporting

Attribute revenue back to the creator

Sales are not a shared mystery code anymore.

For Shopify brands, Mega Donkey generates unique discount codes for each creator. For everyone else, trackable links route every click back to the creator who drove it. Your report does not just show content output — it shows revenue by creator, campaign revenue, and ROI multiple.

What this solves

You can stop asking whether the campaign "felt good" and start asking which creators are worth booking again.

  • Shopify integration
  • Unique creator discount codes
  • Trackable creator links
  • Revenue per creator
  • Campaign revenue
  • ROI multiple
The Report

A campaign report you can send without rebuilding it in PowerPoint.

Every Mega Donkey campaign comes with a downloadable Campaign ROI Report. No screenshot folder. No manual deck. No spreadsheet archaeology.

Mega Donkey Campaign ROI Report showing revenue attributed by discount code: revenue attributed, campaign ROI, revenue per engagement, attribution window, and a per-creator leaderboard with discount codes, uses, orders, revenue, and ROI multiple.

Your report shows the numbers that matter

  • Total campaign spend
  • Number of approved creators
  • Posts confirmed live
  • Verified post URLs
  • Reach and engagement
  • Cost per engagement
  • CPM
  • Creator performance ranking
  • Top-performing posts
  • Revenue per creator (Shopify codes + trackable links)
  • Campaign revenue
  • ROI multiple

The report is built from campaign data, not a last-minute scramble. Use it to brief your team, defend the spend, and decide who to work with again.

Questions

Questions brands ask before trusting influencer ROI data.

No. No platform can honestly prove every dark-social, cross-device, delayed, or view-through purchase. Mega Donkey focuses on the numbers that can be verified: fixed spend, creator delivery, live post performance, Insights data, and revenue attribution through Shopify discount codes and trackable creator links.

No. Shopify gives you per-creator revenue via unique discount codes. Non-Shopify brands still get per-creator revenue attribution via trackable links, plus verified delivery, live post metrics, and campaign reporting.

Mega Donkey is built for TikTok and Instagram influencer campaigns. Both platforms are covered for creator discovery, post verification, live metrics, and reporting.

Mega Donkey is designed for large-scale micro-influencer campaigns, especially where you want dozens of Australian creators posting around the same brief. The ROI reporting is built for blanket campaigns, not one-off bookings.

Creator payments are held in Stripe escrow and released once campaign requirements are met — post approved, post live, and verified. Brands are not paying for content that never goes live.
Numbers attached

Launch your next influencer campaign with the numbers attached.

Create a free brand account. Browse verified Australian creators. Launch a fixed-rate TikTok or Instagram campaign. Track delivery, performance, and revenue from one dashboard.

Verified Australian creators Escrow-protected payments No credit card Built for TikTok and Instagram

Run the campaign. Get the content. See the numbers. Rebook the creators who actually worked.